I’m not surprised about this, but it’s an interesting trend, maybe we will get a franchise.
The Wall Street Journal’s CMO Today blog has an interesting piece on how digital traffic indicates the growing interest in NFL outside of the United States. It shows that www.nfl.com now receives 19% of traffic from outside the US, with UK visitor numbers doubling in the last two years. Nearly 11% of traffic to wwe.gamepass.nfl.com come from the UK, with a further 7% from Germany. Find out more here.